Better e-mail addresses
Create stable, professional e-mail addresses that you can take with you, even if you change Internet Service Providers and staff come and go, by creating e-mail addresses on your domain name.
6 reasons to create e-mail addresses on your domain name
By using e-mail addresses on your domain name, you:
1. reinforce the name, permanence and professionalism of your business
2. make it easier for your clients to remember your business e-mail address
3. can delegate different tasks to your staff
4. can keep the same business e-mail addresses when staff are promoted or leave
5. can keep the same business e-mail addresses if you change Internet Service Providers
6. can quickly identify the type of incoming enquiry as it arrives in your e-mail Inbox
Your company name is an asset that you have put time and effort into developing and promoting. You include it in advertisements, your stationery and sales and marketing collateral, so it makes sense to include it in your e-mail addresses. You have invested time and money in securing a good location for your business, easily remembered telephone numbers and a domain name for your website that protects your company name. Your e-mail addresses are a feature of your company identity, and just like an effective advertisement, they should be easy to remember and professional.
E-mail addresses for stability and professionalism
Let’s say, for example, that you run Pet Goods and your domain name is petgoods.com.au. The e-mail address email@example.com shows clients that you are an established and professional business with a long-term plan (something not conveyed by a webmail address such as firstname.lastname@example.org). It also alerts clients to the fact that you have a business website. If you tell a contact that your e-mail address is email@example.com, they automatically know that they can go to www.petgoods.com.au to learn more about your business.
If, however, you have an e-mail address such as firstname.lastname@example.org, will Pet Goods clients remember and correctly type the spelling, number and punctuation for this address, or will they try to send a message to email@example.com? E-mail addresses created on your domain name are professional, reinforce your company name and are easier to remember, spell and punctuate.
By having separate e-mail addresses on your domain name for different types of client queries, you can identify the type of query as e-mails arrive and delegate different tasks to your staff. Your e-mail addresses might include:
By using these types of e-mail addresses on your domain, you can minimise the disruption caused by staff promotions, annual leave and turnover. Let’s say Sue Brown handles your customer service queries, and customers contact her via the address firstname.lastname@example.org. If Sue leaves Pet Goods, your clients can continue to use the same convenient contact address, email@example.com, to contact Sue's replacement.
E-mail access via Microsoft Outlook
You can send and receive e-mails for an address on your domain, such as firstname.lastname@example.org, via Microsoft Outlook. For instructions on how to do this, contact Support via 1300 130 875 or email@example.com, or see Settings needed to set up my e-mail account.
E-mail addresses for multiple domain names
What happens if you have more than one domain name (for example, petgoods.com.au and aussiepetgoods.com.au)? E-mails sent to firstname.lastname@example.org or email@example.com will both be delivered to the same e-mail Inbox. For more information, see Second domain emails.
Webmail for out-of-office e-mail access
Remember, if you are away from the office, you can access your e-mail from any computer with an Internet connection by using SiteSuite’s webmail service. For more information, contact Support via 1300 130 875 or firstname.lastname@example.org for non-urgent requests, or see 'Accessing my email from a remote location'.