Go big, or go home
In entrepreneurial circles there is an old saying, go big or go home.
In investment circles everyone hunts the "unicorn" opportunity as this is the best way to provide a legacy for your grandchildren.
I've been successfully involved in the online space for over 25 years, SiteSuite was developing and selling cloud solutions before SAAS was even a word. The advent of AI and machine learning is easily the biggest thing to happen in this space since the internet was established.
At the moment most of the big money catching this wave is looking for individual niche opportunities. No one in the business space is really using the power of AI to create an overarching "omnibus" approach, using generative learning. This is where you pull together the various strains of AI expertise via API's and you mold it into a sophisticated, self-learning model that delivers impressive marketing and strategic copy. This substantially lowers risk, as if a better application comes along, you simply drop that application from one of the multiple "silos" or reference libraries you use and replace it with a better one.
A simple contrast is that most users of Chat GPT will puddle around and use a prompt sentence or two to help create a newsletter or blog. We use algorithm and method to generate complex prompts targeting any specific industry and/or topic. The prompts we use are constantly growing; currently we have a business focused library of over 2,000 prompts.
The complexity of our prompts is such that human vs AI testing software gives us a 96% chance of being human. There is a tsunami building in this area that people are only vaguely aware of, this is an opportunity to work with us and catch that wave rather than be drowned in it.
The group I'm part of has successfully built an ark; the results speak for themselves, and have left a number of very large clients gob smacked and in awe shaking their heads. The depth of the software that has been developed is so comprehensive it also delivers the "nitty gritty" outputs around how to actually use the copy successfully. Ergo headings, Meta, videos, website and social posts, schema's etc, "Online marketing for Dummies" if you will.
We have covered this gap in the market, and we believe we are 9 to 12 months ahead of any competitors, we haven't found any as yet and we are very active in this space.
If this excites you, and it should there are two ways to become involved.
As a special offer and gift to the loyal followers of this newsletter, we are offering a comprehensive, online marketing strategic content report for your business. A quick chat about your aspirations and/ or your strongest competitors is helpful, but not necessary, we can do this for you using our experience, all we need as a bare minimum is your URL.
This will become the cornerstone or platform for your own online "wiki" or reference library for your online marketing.
This report will normally deliver a 4,000 word plus, 20 page online strategic report tailored to your website (we can provide a real life example if you wish to check it out first). In classic pricing we are easily talking $2,000 plus for this kind of report at a retail level. Post launch we are planning to sell these reports or variations at "white branded" wholesale rates of $1,000 each to digital agencies.
As a special offer to our clients and subscribers we will produce a raw machine generated report for you at $800 plus GST until the end of December. Or alternatively you can pay three monthly payments of $300 each plus GST. This is a one off pre-launch offer. One way to think of this is as a comprehensive DIY cheat sheet for your future online marketing. It's an incredibly rich and cost effective tailored resource that you can use directly or as the basis of a brief for any digital agency.
This is but one of the many products and revenue streams we will be looking at for a new start up called Adclipz. The company already has clients including a major client in the telecommunications area, but we want to "go big and go hard" to build a large client base as quickly as possible to head off the rise of competitors. Accordingly we have just started a private capital raise.
We will be looking to privately raise $2m to $3m over the next 3 months, this seed round is already backstopped by an overseas investment broker in Japan I've known for the last 30 years. However the other 2 founders and I are opening the opportunity up to small investors in our personal circles before we go to the larger guys. Opportunities to enter on the ground floor of a seed capital fund raise are rare, but frankly we would rather share the love amongst those we know first.
When I started SiteSuite over 23 years ago I personally raised around $2m, this is a way bigger opportunity and we have some very well connected co-founders, I'm totally confident we can meet our funding and growth targets for Adclipz.
Please remember that a seed capital raising is high risk, which is why the successful ones have high returns. If you would like to receive an investor doc to find out more, please reach out to me.
So exciting times, if you would like a report done to kick off your marketing wiki, please reach out to me at help@sitesuite.com.au or give me a bell on my direct line 02 8904 7501 for a chat.
Kind regards,
Grant Goodger
CEO SiteSuite
DL 02 8904 7501
PS: If you think I'm blowing smoke, have a look at this recent article on the future of Google search, where "brands" are king and if you don't have a trusted brand Google will start delivering AI generated content instead of your content. Now is the time to start building compelling content, and share your unique story to boost your brand's profile.
https://www.marketingweek.com/google-apocolypse-brand/